General Mills is Giving Away 20-Inch Tall Busts of Count Chocula, Boo Berry and Franken Berry

It's an annual spooky season tradition for many to hoard and consume as much of General Mills' Monster Cereal as possible, and this year the cereal giant is giving fans a chance to win three one-of-a-kind busts for their "Monster of a Sweepstakes" contest.

An official press release explains that General Mills charged Karlee Morse, an award-winning special effects artist who works in film and television, to create busts of three of its popular Monster Cereal characters – Count Chocula, Boo Berry and Franken Berry.

Each bust stands 20-inches tall and took about 30 hours to mold and sculpt, and 15 hours to paint.

"General Mills called me up this year and they were looking for a way to make Halloween super special," said Morse. "They wanted to bring their Monster Cereal characters to life in a way that’s never been done before, and I said, ‘of course!’ I am a huge fan of Count Chocula specifically, so when they called me I kind of had to pinch myself. I was really excited."

To win one of the three busts, all you need to do is visit General Mills’ Instagram account and "like" the official sweepstakes post featuring the three monsters, name your favorite Monster Cereal in a comment and use the hashtag #MonsterCerealSweepstakes.

You must be 18 years old to enter. Sweepstakes runs through October 22nd, 2020, at 11:59 p.m. Eastern Standard Time.

"While Halloween is a little different this year, it can still be special," said Rob Litt, a spokesperson for General Mills. "We know our fans of the Monster Cereals love these characters and now they can bring them home like never before. Winners will certainly appreciate the handcrafted designs and work that went into bringing these to life, so to speak."

Photos of the busts and a behind-the-scenes video of their creation can be seen below.

Photo Credit: Paul Hillier

Photo Credit: Paul Hillier

Photo Credit: Paul Hillier

Photo Credit: Paul Hillier